About me

On a mission to support heart-centred entrepreneurs in growing their businesses with authentic marketing strategies.

About me (Obed)

On a mission to help

heart-centred entrepreneurs

level up their businesses.

Hi, my name is Obed Abbo.

I was born in the Netherlands in an entrepreneurial family. My father was an architect, and my brother built his own business. Expectations were high, and I learned early to balance my own needs with the demands of family and school.

At 18, while studying Marketing & Management in Amsterdam, I worked in telemarketing for a financial services firm. Things went so well that I expanded the team and discovered my passion for leadership and helping people grow.

After graduating in 2007, I sought international experience. I spent a year in Australia, where I supported a music organization with their marketing strategies. Together, we expanded their student base by 30% in just nine months, a result that was both rewarding and inspiring.

Next, I joined Kalff Fundraising Company in the Netherlands, where I trained fundraisers to improve their fundraising skills. Together, we raised millions of euros for organizations such as Greenpeace, UNICEF, and Amnesty International. As Senior Coach, I played a central role and gained deep experience in marketing and leadership.

During my career, I also participated in professional development courses and discovered powerful coaching tools that helped me transform my professional life. As a result, I gained the clarity and confidence to start working as a Marketing & Business Coach in 2014.

My vision is to help heart-centred entrepreneurs align their passions and talents with powerful marketing strategies. When your marketing is authentic and clear, it attracts the right clients, creates real impact, and brings joy and fulfillment. I believe the world needs passionate entrepreneurs who share their talents boldly through marketing... Now more than ever.

While traveling the world, I have been privileged to help more 1,700 people improve their marketing strategies through online coaching programs, group workshops, and speeches. I have spoken at unique places such as the Citizen Circle ConferenceNew Work Moms, The Green SchoolYoga Barn Online, and Bali Spirit Festival.

I offer both private and group business coaching programs. Entrepreneurs from around the world have shared fantastic testimonials about their experiences with my Marketing Coaching Services.

Since 2022, I’ve been passionate about implementing Artificial Intelligence in marketing.
I’ve learned how to use it effectively and now guide my clients to do the same.

I also bring 18 months of experience leading the marketing team at Yogalap, a mindfulness platform serving over 140,000 students worldwide. I now serve as Marketing Trainer for Yogalap’s Breathwork Instructor Course, where I help instructors strengthen their marketing strategies and grow their impact.

If you have any questions about my services, feel free to email me at Coach@obedabbo.com. Or schedule a free Discovery Call.

May your business journey bring you joy and make a real difference for others.

Onwards & upwards,

Obed Abbo

PS: People often ask me about my name. "Obed" is a biblical name given to me by my parents, meaning "servant". I love its meaning and see it as a reminder to approach life with mindfulness: serving and supporting others with presence, care, and commitment.

PPS: I’m currently based in The Netherlands. After 10 years abroad it feels good to be in my home country again. I enjoy time with friends, board games, gym, long walks in the forest, yoga and meditation.

FREE DISCOVERY CALL